1.5M views
Comparison / Showdown
Creator portfolio
UGC creator for men's brands. I make product videos that actually sell.
I'm Casey Smalley, an Indiana dad in my late 30s with a country, plainspoken style on camera. Shipping-friendly, with 24–48 hour turnaround available.
Now booking December and January retainers.
100K+TikTok followers on @caseyedgar
1M+Views on multiple videos
DozensProduct videos produced
Since 2024TikTok Shop affiliate creator
Portfolio
Featured videos
Featured work: TikTok Shop affiliate content, made and posted by me.
1M+ views
Talking Head Review
Hooded workout shirt 3-pack
View original on TikTokHooded workout shirt 3-pack · Football demo
View original on TikTokTablet Tripod
View original on AmazonFresh out of the box
View original on AmazonRecliner Cover
View original on AmazonNeck Pillow
View original on AmazonPodcast Microphone
View original on AmazonCarbon Fiber Acoustic Guitar
View original on TikTokEvery video above is my own work. Full channel: tiktok.com/@caseyedgar
Case studies
TikTok Shop affiliate work (organic, not paid UGC)
Power bank with built-in cords
A side-by-side showdown with competing power banks puts the built-in cords in context.
- Views
- 1.5M
- Saves
- 3K
Format Comparison / Showdown
TikTok Shop affiliate work (organic, not paid UGC)
Men's hooded workout shirt 3-pack
Two videos featuring the same 3-pack each passed one million views.
- Video 1 views
- 1M+
- Video 2 views
- 1M+
- Saves
- 1K
What I'd build for your brand
Depending on your brief, I'd film a side-by-side comparison, a talking head review, or a hands-on demo showing how your product works.
What I shoot
- Tools & DIY
- Lawn & Garden
- Men's Apparel & Fitness
- Home Gadgets & Tech
- Grilling & Outdoor
- Auto
- Kitchen & Home
- Pet
Rate card
Packages
| Package | Rate | Deliverables | Includes |
|---|---|---|---|
| Paid Test Video | $250 | 1 video | Organic usage · 1 revision |
| Standard Single | $300 | 1 video | Organic usage · 1 revision |
| Content 3-Pack | $750 | 3 videos | Organic usage · priority turnaround |
| Starter Retainer | From $1,200/mo | 4 videos a month | 3-month term |
| Growth Retainer | From $2,200/mo | 8 videos a month | 3-month term |
Every package includes organic posting rights. Paid usage and whitelisting priced separately.
Add-ons
- Additional video - $200
- Extra hook variation - $50
- Raw footage - +40% of the video rate
- Paid ads usage, 90 days - +50% of the video rate
- Whitelisting / Spark Ads - +25% of the video rate per month
- Rush turnaround, 24 hours - $100
How it works
- Send the brief
You send the product and a short brief.
- I shoot
I shoot within 3–5 days of product arrival.
- Review the cut
One revision round is included.
- Get your video
You get the final MP4, a posting-ready caption and hook options.
About me
I'm Casey Smalley.
Indiana, USA
I spent 13 years performing live for a living before I started making content. Being on camera and holding people's attention has been my job for a long time.
I'm a dad and a husband, and I run a small business with my wife. I shoot in our house, our garage, and our yard. If you send me a product, that's where I'll put it to work.
Work with me
Now booking December and January retainers.